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Frequently Asked Questions
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Most drivers need sponsorship. The best way to gain sponsorship is to market yourself in an exciting and professional manner. An Impact Reel is an excellent way to get you out in front of the right people. Get a Quote now, and move into the fast lane toward success.
Frequently Asked Questions

Below are some of the more frequently asked questions. Please read below to see if you can find the information you're looking for. If you still need information, please feel free to drop us a note on our Contact Form.

For more in-depth details on the process of creating an Impact Reel as well as the terms and options available, please visit the How It Works section.

If you're ready to begin the process of creating an Impact Reel, please view the Request Quote page to start your first step toward success!



Why do I need an Impact Reel?

Racing is an incredibly competitive field, on and off the track. It is also very expensive to race at the semi-professional and professional levels. To do so, most drivers need sponsorship. The best way to gain sponsorship is to market yourself in an exciting and professional manner. An Impact Reel is an excellent way to get you out in front of the right people.

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Why should I hire Cargo Productions? I can edit my own video.

We know racing, film production, and marketing, making Cargo Productions the perfect choice to assemble your Impact Reel. Just as it takes special skills to race a car and an even higher level of expertise to win, the same goes for video production. Competition for sponsorship is fierce. Don't you want to present yourself with the most professional package so you can stand out in front of everyone else?

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Why only 3-4 minutes? I have so much to say.

You're right, you do have a lot to say. However, like a race, a lot can happen in 3-4 minutes, and it's a long time when trying to capture someone's attention. If you take too long, you can lose the lead - and their interest. Remember, this in an introduction to find people interested in you and your career. When you meet with potential sponsors in person you can go into more detail. An Impact Reel helps you get that meeting.

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How will I know what to say in the interview taping?

We structure our interviews to communicate your objectives clearly and with the maximum impact. We also work with you on proper camera techniques to showcase your personality and talent to prospective investors in the most professional manner.

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Why can't I shoot my own interview and send it to you?

You could, but we don't recommend it. Just like you would not want us to drive your car in a race, we believe it's best for us to film you. Think of us as part of your extended crew. We have years of training and experience behind the camera, just like you do behind the wheel. We also have professional lighting, cameras, proper sound equipment, etc. We leave the driving to you and ask you to leave the video to us.

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Can I use any photos or videos even ones off of the internet?

Any videos or photographs used must be owned or licensed by you and not subject to any copyright laws. We aren't lawyers, so if you have any questions, we suggest you contact one for advice. As to the content of those videos and photos, since the Impact Reel is about you we suggest that only media that displays you prominently should be used. If you are not sure, submit the materials with your project and we will review them and give our professional opinion.

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Should I have footage of someone else talking about me?

Yes, we recommend it. It's certainly important that you are featured in your Impact Reel stating your objectives and displaying the passion you have for your career. However, it's equally important to include others speaking on your behalf. It gives power to your presentation, provided they have a relationship to your racing career. Your family and friends, although undoubtedly strong supporters, won't have the same impact as an industry expert, like a top driver, instructor, or others in the racing world.

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How should I use my Impact Reel once it is finished?

We will deliver your video on either a DVD or as a digital file in whatever format(s) best suit your needs. You can use your Impact Reel in a variety of ways, including proposal packets for prospective sponsors, as part of your press kit, posting on your web page or distribution through other social media. You own the finished video and are free to share and use it in any way that serves your career.

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Let us help you tell your story. Make an Impact - with Impact Reels!

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